21 Common Content Strategist Interview Questions

These are the most common questions to ask when interviewing for a content strategy position:

  1. Do you have any experience with content strategy?
  2. What is your favorite part of the process?
  3. What is a typical day like in your role?
  4. What is your content strategy?
  5. How does your experience with content strategy differ from other types of marketing?
  6. How do you approach content strategy?
  7. What do you think is the most important aspect of content strategy?
  8. What are some of the challenges you deal with in your role?
  9. How do you determine what content to create?
  10. How do you prioritize your workload?
  11. Do you collaborate with others to create content?
  12. What tools do you use to create content?
  13. How will you measure success?
  14. What are your goals for the content strategy department?
  15. What's the most effective way for a client to communicate their needs to a content strategist?
  16. How do you know if the content you're creating is effective or not?
  17. What are some best practices for creating content that is relevant and engaging?
  18. Do you have any tips on how to make sure our audience is engaged with the content we create?
  19. What would be your ideal project?
  20. Can you describe a time when you created a strategy that didn't work out? Why did it fail?
  21. What are your goals for the next year? Five years? Ten years?