23 Common Social Media Strategy Interview Questions

Interviewing for a position in social media strategy? We've got you covered.

Here are some common questions you may be asked in an interview:

1. What is your experience with social media marketing?
2. What is your social media strategy?
3. What are the most important elements of a social media strategy? Why?
4. What do you want to achieve with your social media strategy?
5. What are the goals of your business?
6. How will social media help you reach those goals?
7. What is the purpose of your social media strategy?
8. How do you assess the effectiveness of your strategy?
9. How do you plan to measure success for each platform?
10. What are your goals for engagement, conversions, and follower growth?
11. What metrics do you use to measure these goals?
12. How do you define the role of a social media strategist?
13. What are some ways to measure ROI on a social media campaign?
14. How would you approach developing a strategy for a new client?
15. How do you know if a social media strategy is working?
16. What kind of content do you post?
17. How do you measure success?
18. Do you have a plan for increasing engagement and building relationships with your audience?
19. What are the biggest challenges you face when creating and implementing a social media strategy? And how do you overcome them?
20. How do you plan to track the success of your posts and campaigns?
21. Do you have a dedicated social media strategy?
22. What is your process for creating content? How often are you posting to social media?
23. How do you keep your content fresh?